News from JWA

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News from JWA
An insight into the workings of a PR agency and doing business in the Czech Republic when you are a foreign woman.. and a few other things along the way.
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  • SOMETIMES YOU HAVE TO GIVE SOMETHING IN ORDER TO GET SOMETHING BACK... 2 weeks ago As anyone that reads this knows, I am a big fan of watching what other companies do in their marketing efforts and if something works, then I am the first one to copy it (albeit sometimes loosely disguised).  For sure we have all seen one marketing trick that the very biggest brands use on a...
  • PROUD TO BE BRITISH! 3 weeks ago I am not always proud to be British; certainly there are times when we are in Spain that I speak more Czech than I ever do here in the CR, for fear of being thought to be from the same place as some of the boys and girls that make their way down to the sun each summer.   But after a weekend in...
  • CRISIS MANAGEMENT - HOW FAR DOES IT GO? 2 months ago Setting off from Spain on Wednesday, 25th March, the morning after news broke of the GERMANWINGS aircraft going down over the French Alps, was a very strange experience; we were at the airport at exactly the same time as the plane had taken off the previous day and it was eerily quiet, and then on...
  • SUSTAINABILITY 5 months ago Watching the Australian Open whilst writing this (and not enjoying it as much as usual with the early demise of Roger Federer) I pondered one of the tennis commentators’ most regular questions; who is the greatest player of all time? My vote, of course, would go to Roger, but not just because of...
  • DIFFERENT MESSAGES, DIFFERENT POSITIONING, DIFFERENT MEDIA 8 months ago I attended a really great marketing seminar yesterday held by the International Business Forum here in Prague, which was focused on the differences between starting a company and building its brand 20 or so years ago compared to doing the same thing today. Having started JWA 24 years ago now (so...

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Website Reviews » There is 1 review on News from JWA

Karen H
17:47 PM December 10, 2012

News from JWA is an honest account of what it's really like doing business in the Czech Republic with all its trials and tribulations. If only more companies were as honest and up front about these things.

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